2014

This is a place for experimentation.
This is a laboratory for thinking about happiness through packaging.
This is the sixth “Package Koufukuron”.
We have repeated various experiments so far.
Our experiments as a lab continue.

To be honest, we may not be at the stage where we can show you what we have done yet.
The title is “Package Koufukuron Lab.“
We hope you will take a look at the 16 package designers who are in agony every day.
I hope you will take a look at the 16 package designers who are in agony every day.
Today, too, we are in agony…

［Designers]　
　Naoko Akai (KOSÉ)
　Kiyoshi Ishida (underline graphic)
　Hiroyuki Ishiura (Suntory)
　Taiki Inoue (Sony)
　Kazushige Oue (Kanome Design Office)
　Taishi Ono (POLA)
　Takashi Kagotani (Dai Nippon Printing)
　Kaori Kondo (Shiseido)
　Yuki Sugiyama (Hakuhodo)
　Kenichi Tanaka (Amphur)
　Yuka Nagasaki (Shiseido)
　Kenichi Hirose (Sony)
　Takashi Matsui (POLA)
　Sumiko Matsuda (Tiger & Design)
　Shigeru Yamazaki (KOSÉ)
　Itsuro Yumoto (Kao)

［News of 2014]
　Masuzoe becomes governor of Tokyo
　Consumption tax to 8 percent
　STAP cell issue